Meaning in Design
Success is By Design
Ever considered if success is a result of an accident or is it by willful intention? Knowing it is like the merchant who gave up everything all for the prized pearl. For what is gain is loss and what is loss is gain is the ultimate paradox. In a world fighting to be heard, we have to learn to be quiet.
We have to learn to fix our eyes not on what is seen but what is unseen.
However, Design is More
Good Designs add values, but Great Designs inspire.
The process of design is multidimensional. Design is indeed about colour, form and materials but, design is also about effectiveness. It provides solution. At the next level, design captures the imagination. And at its apex, good designs add values, but great designs inspire.
At its highest, design is spiritual. For ultimately, we believe that success is an achievement by design and is not by accident.
Environmental Consciousness
More than the Sum of All Its Equal Parts
It is important that design should produce in its result a quality that is more than the physical products put together. There is an architectural value beyond bricks and glass.
Meaning in Design
Space and Form
Design should embody an openness for space to flow and connect in an uplifting manner where the spaces creates and moulds the design form.
